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The Atlas/Wisconsin/Harley-Davidson Museum

Harley-Davidson Museum

The Harley-Davidson Museum at 400 W Canal Street in Milwaukee, WI 53203 occupies a scenic 20-acre campus along the Menomonee River and holds over 450 motorcycles spanning the company's 120-plus-year history. Two floors of permanent exhibits trace the evolution of American motorcycling from the founders' backyard shed through the current lineup. The campus includes a restaurant, café, retail shop, H-D Factory Outlet, and outdoor event spaces. Open daily 10 a.m.–5 p.m. Milwaukee is the global home of Harley-Davidson, and the museum draws hundreds of thousands of riders and enthusiasts annually.

Wisconsin
Region
Attraction
Stop type
Standalone stop
Atlas
// Why riders stop

The spiritual home of American motorcycling — every rider owes the factory campus a visit at least once. Ride in on a Harley and you'll feel the weight of the place. Ample motorcycle parking, a proper gear shop, and riverside dining round out the stop.

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